Custom Website Design & Development
The Asphalt Pro was looking for a website that would allow them to offer online exclusive content, deliver ads, and help them to improve their rankings in search results.
AsphaltPro is a magazine serving the asphalt industry with a regular rotation of high-quality content integral to running a successful asphalt plant or paving operation.
We implemented an easy to manage sitewide advertising system that would allow the client to increase advertising revenue while making it easier to manage advertisements.
What We Did
Asphalt Pro's initial site was one heavily reliant on plugins so in order to improve their site functionality, user experience, and search engine rankings we created a host of fully customized solutions, both for content implementation by the client and for reading experiences for the users. We also created a site-wide ad system, user-friendly image galleries, and improved content organization through intuitive navigation and use of filtered landing pages.